FOR IMMEDIATE RELEASE
THE WEST COAST ARRIVES IN NEW YORK: CLE TILE JOINS FLAMINGO ESTATE IN A VISIONARY POP-UP AT BLOOMINGDALE’S FLAGSHIP, NEW YORK
February 6, 2025 San Rafael, CA — clé, the preferred house for artisan tile, has joined our friends at Flamingo Estate in the creation of their highly acclaimed pop-up at Bloomingdale's flagship New York location.
The pop-up is an extraordinary sensory experience, the perfect embodiment of our shared belief in the power of nature and the enduring importance of artisanship and unconventional beauty.
As clé announces its own expansion to NYC in 2025, we’re pleased to begin our latest chapter with this collaboration: a timeless and evocative testament to the shared values of the two brands.
Images by request.
The Inspiration
A striking monochrome of muted pinks became more than a backdrop for Flamingo Estate's new pop-up celebrating the wonders of nature.
The installation, inspired by iconic tile environments, was completely transformed with richly patterned OUTERclé terrazzo floors contrasted with counters and walls clad in gleaming, textural clé zellige. Evoking a sense of both modernity and timelessness, the effect is majestic, transforming a generic retail space into a work of art.
"clé has always celebrated man's interface with the mystique of nature." said Deborah Osburn, clé founder. "This pop-up is a celebration of nature, heritage, and the art of creating meaningful spaces, and we’re thrilled to help bring Flamingo Estate’s vision to life in such a captivating way."
The pop-up will be open at Bloomingdale's flagship New York location from until mid-March.
The Details
At the heart of the design lies clé’s exquisite tiles: timeless, captivating, powerfully evocative.
The structures are clad in clé Vintage Rose zellige tile — a luminous, organic tile in a muted, nostalgic pink handcrafted in Morocco using centuries-old techniques,
The floors are tiled with OUTERclé’s Dolce Vita terrazzo. A far cry from common terrazzo, clé terrazzo is handmade in Italy, using the same expertise found throughout Venetian palazzi.
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About clé:
clé is the trailblazing design house that redefined the surfaces industry by transforming artisan tile from a niche rarity into a staple of design and architecture. With over four decades of expertise, clé curates and produces award-winning collections inspired by art, fashion, heritage, and culture.
From timeless clé zellige to the innovative OUTERclé outdoor collections, clé’s influence spans both indoor and outdoor environments. Launched in 2024 OUTERclé is the first-ever comprehensive source for premium outdoor tile and materials, redefining the design of outdoor spaces.
Founded by visionary artist and designer Deborah Osburn, clé and OUTERclé are headquartered in San Rafael, California.
About Flamingo Estate:
Flamingo Estate has been a secret haven for alchemy since the 1940s. Located in the hills of Los Angeles, Flamingo Estate is now the home of Richard Christiansen and there, in the spirit of its origins, he cultivates Mother Nature’s wildest, most precious gifts. With the help of their friends and a network of over 125 farmers, Flamingo Estate cultivates their apothecarium of soaps, oils and candles — all in collaboration with Mother Nature.